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Metadata: the data that gives you away

Who you talked to, when, from where, and for how long. Often more revealing than what you actually said.

Metadata is data about data. Not the message itself, but everything around it: who sent it, to whom, when, from where, on what device.

Why it matters so much

Encryption can hide what you said. Metadata often shows the rest. A late-night call to a clinic, followed by a call to a family member, tells a story without a single word of content. Patterns over months tell even more.

Metadata in your photos

Photos from phones often carry EXIF data: the exact GPS location, the date and time, the phone model. Post the original file and you might be posting your home address. Good apps strip this when you upload. LateLune removes it before storing anything.

Metadata in documents

Office files and PDFs can include the author's name, the computer name, edit history and more.

How to reduce it

FAQ

Can metadata identify me?

Often, yes, especially combined over time.

Does encryption hide metadata?

Usually not. Content gets encrypted, while a lot of metadata stays visible.

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